J&K TPO Hosts Export Awareness Workshop in Anantnag


The Jammu and Kashmir Trade Promotion Organization (JKTPO), under the Department of Industries and Commerce, today organized an Export Awareness Workshop for prospective exporters in association with the General Directorate of Foreign Trade (DGFT), APEDA and various other agencies working in the field of exports. .

JKTPO is reaching out to the district level to promote exports and educate entrepreneurs about its benefits. The workshop is a continuation of planned events to be held across UT to promote exports from all districts of Jammu and Kashmir under the District as Export Hub Scheme/ODOP initiative.

This is the fourth consecutive district level workshop after Kishtwar, Udhampur and Kathua. District-level export awareness workshops are intended to stimulate and support UT of J&K exports by emphasizing the development of each district as an export hub under District initiatives. as Export Hub/ODOP.

All stakeholders are made aware of the export potential of their products, the countries to target and the export procedures. JKTPO brings together all export agencies/stakeholders at district level through this platform.

Special attention was given to ODOP products and other flagship products from Anantnag district including Trout, Willow Cricket Bats and Fragrant Rice (Mushkbudji). The detailed sessions were conducted by the experts on the benefits of exporting, the process of obtaining an Import/Export Code, approving local agricultural products in an international market, credit links for exports and export facilities. credit risk insurance, and rural empowerment through crop processing and marketing of aromatic plants.

Dr. Basharat Qayoom, Deputy Commissioner of IAS Anantnag, at the inauguration of the workshop and addressing the forum, said that Anantnag district has great potential for exporting trout, crickets and fragrant rice (Mushkbudij).

Its said trout is selected as ODOP (One District One Product) of Anantnag district with immense export potential and other allied derivatives. The district administration is working in full swing with the government and other export institutions to boost exports and make Anantnag District an export hub for its potential products under the District as Export initiative Hub, he added.

AK Bhushan, ITS Deputy DGFT, J&K, during his keynote address, briefed the participants on the role of DGFT in international trade. It looked at the type of documentation and procedures needed to enter the International Business Registration/IEC and other related issues.

He provided necessary guidance to the participants to update their knowledge by explaining to them various Indian government export related programs like MEIS. Debi Prasad, Managing Director, ECGC Srinagar gave details on credit risk insurance and related services for exports and gave a detailed overview of how exporters can protect their shipments and cash for exports.

Sehreen Maqbool, Business Development Manager, APEDA, Kashmir, started the session with a brief introduction on APEDA and with a focus on introducing Anantnag’s local and related agricultural products to the global market.

Emphasis was placed on fragrant rice, trout and other local products from a district which have huge export potential and are currently in high demand in the international market. Tarun Dewaan, Executive Director of Sports Goods Export Promotion Council of India, Ashutosh, Spice Board of India Scientist and Dr. Parvaiz Qadri, Pr. CSIR-IIIM Srinagar Scientist and other senior officials from DIC Anantnag, Department of Horticulture and crafts and looms were present at the event.

Participants were briefed on credit facilities, benefits of hedging and client trading on the FX-Retail platform by Mr. Aditya Kumar, AGM (Regional Treasury Marketing Unit), State Bank of India, Delhi .

He explained various competitive loan products offered by SBI to exporters. Earlier, Dawood Wani, Computer Engineer, JKTPO briefed the audience on the mandate and various trade and export promotion initiatives undertaken by JKTPO which regularly organizes and participates in various activities like Buyer-Seller Meetings, Trade Fairs, Exhibitions, conferences, seminars, etc. nationally and internationally for registered members and women entrepreneurs.

To participate in these events, startup exporters/entrepreneurs/OPFs/other vendors can register on the JKTPO website – www.jktpo.in. The workshop brought together 140 potential exporters and unit holders of Anantnag.


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